New Balance Athletics, Inc. (NB), doing business as New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company.

Shop sneakers, shoes, and a wide range of fitness clothing at New Balance and discover the perfect blend of timeless style, quality, and performance.

Jul 29, 2019 · Today, New Balance is a multinational corporation headquartered in Boston, MA. Still headed by Jim Davis, New Balance now makes a plethora of sneakers and apparel, including specialized products for sports such as football, cricket, basketball, and cycling.

Company History: New Balance Athletic Shoe, Inc., manufactures running, hiking, tennis, basketball, and cross-training shoes, offering its footwear in a broad range of width sizes. New Balance, in contrast to its larger competitors, manufactured nearly all of its footwear in the United States, as opposed to manufacturing its merchandise overseas.

New Balance began in 1906 as a one-man operation manufacturing arch supports, and today exists as a global corporation, selling footwear and apparel in over 120 countries worldwide.

Store New Balance D.C.- Closed Maps & Hours 5301 Wisconsin Ave #170 Washington, DC 20015. Out of stock at this location. Select store. Store NBIS Georgetown Maps & Hours 3139 M Street NW Washington, DC 20007. Out of stock at this location. Select store. Store Mosaic District

Get up-to-date information on New Balance’s latest projects and commitments within our community and around the world. View latest headlines We’re proud to be the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales.

New Balance shoes started to become fashionable beyond sports in 1982 with the release of the New Balance 990, the most expensive running shoe available at the time. Having a pair of NB 990s became a status symbol in D.C. street culture , and the brand rose in popularity throughout the ’90s and 2000s.

Counting more than 110 years of rich history, full of distinctions emotions and creativity, New Balance continues to design innovative products with groundbreaking absorption and pinnacle technologies for the world's best athletes.

New Balance has a long-standing commitment to owning and operating manufacturing facilities – we strongly believe that making things matter. Our success has been built and sustained by the multi-generational shoemaking craftsmanship of thousands of men and women who work in our athletic footwear factories in the United States and United Kingdom.