Not a Starbucks Rewards member? Not a problem. You can sign up for the rewards program online simply by providing your full ...

Starbucks has instructed employees to write simple, personalized messages on cups, such as affirmations, well wishes and “hello again” for regulars, and the company is spotlighting the return of the ...

CEO Brian Niccol explains the company’s pivot back to its roots.

With two major changes to its in-store policies, Starbucks is trying to get back to its pre-COVID ways. On Jan. 27, the coffee giant announced that it is now offering free refills and bringing ...

Q1 2025 Earnings Call Transcript January 28, 2025 Starbucks Corporation beats earnings expectations. Reported EPS is $0.69, expectations were $0.68. Operator: Good afternoon. My name is Diego, and I ...

Boeing (BA) reported a wider core loss than anticipated. General Motors (GM) reported stronger-than-forecast earnings, while Kleenex tissue maker Kimberly-Clark (KMB) reported weaker-than-expected ...

The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...

Editor's note: This story has been updated. Starbucks has taken a page from its past − offering free refills and bringing names on cups and a condiment bar. Beginning on Monday, the coffee chain ...

Scott Bryson, a retired Secret Service agent, is spilling the secrets of staying safe in public spaces—and he’s not playing ...

Starbucks is making a series of changes as part of CEO Brian Niccol's "Back to Starbucks" turnaround plan. Baristas will write customers’ names in Sharpie on their cups again, according to ...

Starbucks began reverting to prepandemic habits on Monday, reinstalling condiment bars and reviving the Sharpie-penned, handwritten names on cups. The chain also tweaked its name, dubbing itself ...