Unusual shows of passion, non-traditional viewing platforms added up to a winning Rolex 24 for the glass offices at IMSA.

Teams and drivers from all over the world turned up at the Daytona International Speedway for what was considered the deepest field of cars ... of the IMSA season opening Rolex 24.

IMSA stripped Tower Motorsports of its LMP2 class victory at the Rolex 24 at Daytona because of a technical ... the skid block on the underside of the car during post-race inspection.

DAYTONA BEACH — The Roar Before the Rolex 24 last weekend ... air on NBC. USA, IMSA.TV and YouTube will share the middle portions. After that, IMSA, NASCAR’s sports-car cousin, will hibernate ...

DAYTONA BEACH, FL - JANUARY 25: (83) GTD Driver Sarah Bovy, Rahel Frey, Michelle Gatting, Karen Gaillard, Team Iron Dames, Porsche 911 GT3 R during sunset of the Rolex 24 IMSA Race on January 25h ...

There will be cars ... Rolex 24. NBC will air the first hour and the final two hours. USA Network will carry things from 2:30-6:30 p.m. on Saturday, Jan. 25. The entire race will stream on Peacock ...

That’s not the case in the sports-car universe. For many Rolex 24 drivers, next up is a trip to the Middle East for the Feb.