I dyed my hair red in search of reinvention, and ended up on a journey of self-discovery. Read this personal essay about my ...

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PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The best fall 2025 beauty trends are anything but mundane. From tousled, sky-high hair to '90s-inspired cool-toned shadow, ...

As long as we've known Lindsay Hubbard, she's always been a blonde. Though the Summer House legacy cast member has fluctuated ...

But as leopard print finds its way back onto every possible clothing item and accessory in 2025, celebrities like Jennifer ...

Presidents’ Day sales have begun, but most are overhyped. Here are the best deals we’ve found on mattresses, bedding, ...

From PIXI makeup to fresh jeans to snake-print bags, our fashion and beauty team have shared what's at the top of their ...

The annual romantic holiday Valentine's Day fell on Friday this year. Valentine's Day, also called Saint Valentine's Day or ...

Our editors constantly gush about these skin care and beauty brands. When it comes to beauty and fashion, Black founders, ...

Want to surprise your beloved with exciting gifts on Valentine’s Day? Check out these unique gift ideas that will make your wife or girlfriend go awed.