The confectionary giant is planning a frenetic Super Bowl spot to promote its Peanut Butter Cup Chocolate Lava Big Cup candies.

Everyone is ready for the Super Bowl; either the game itself or the anticipated commercial spots. Reese's Super Bowl 2025 ...

Hold on to your chocolate and peanut butter-loving grandma...because It's Lava Time, Baby! Ever since Reese's Chocolate Lava Big Cup hit stores nationwide, fans everywhere have been buzzing with ...

The Super Bowl spot is just part of the media mix promoting the Chocolate Lava Big Cup. Reese’s introduced volcano imagery as soon as the product launched last year, and that theme continues across ...

As the company faces criticism for its decision last year to not renew insurance policies for 72,000 property owners in California, State Farm has nixed plans to run a commercial during this year ...

The rumours of its demise were not greatly exaggerated. Hershey Canada has confirmed with CityNews that it is discontinuing its Cherry Blossom candy. While the company did not provide a reason, it did ...

This was an unexpected development. After all, Buck has been at Hershey for nearly 20 years, and CEOs at the conservatively managed company tend to stay for a while (Buck herself began her tenure ...

However, a few of Kansas City’s stars decided to have a little fun on their off day and film an epic commercial for Doritos. In their latest ad campaign, Doritos has enlisted the help of Chiefs ...

Real estate-services firm CBRE Group is taking control of the co-working firm Industrious, a sign of the property market’s renewed interest in shared workspace as more employees return to the ...

HERSHEY, Pa. (WHTM) — Earlier today, The Hershey Company announced the appointment of a new President of Confection and President of their Salty Divisions. According to The Hershey Company ...

Archambault, who joins Hershey from Keurig Dr Pepper (KDP), and Villasenor, who is a Hershey veteran of 22 years, will be part of Hershey's Executive Committee and will work closely with the team ...

Hershey candy bars displayed at Hershey Chocolate world retail store and tourist attraction in Hershey, Pennsylvania, 15 October 2021. Credit: Amy Lutz / Shutterstock After 20 years at Hershey and ...