Google's AII system will generate backgrounds for product images while maintaining the original product appearance.

Google is sending emails to some advertisers letting them know that they can opt out of a test, where Google will use AI to ...

Ginny Marvin, the Liaison, has confirmed that demographic exclusions will apply to Shopping inventory in Performance Max campaigns. Marvin added that the reporting on how this is shown to advertisers ...

In the dynamic world of online marketing, e-commerce businesses rely on product feeds to effectively target their vast audiences. So, you may think of simply creating a product feed and going for the ...

Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...

By the numbers: The big picture. Performance Max (PMax) continues to dominate Google’s shopping ad landscape, with over 95% of retailers adopting the format by year-end 2024. The format now generates ...

Google Search is now offering detailed shopping for product queries in the ... earnings they may get from their content. On the ad side, this may give advertisers new areas to advertise their ...

Dotdash Meredith (DDM) is expanding its performance-focused contextual targeting solution, D/Cipher, to third-party inventory ...

Effective competition among search engines could keep down the cost of search results advertising ... at search results for services such as Google Shopping and Google Flights.

The convergence of on-site retail and shopping across the web got a little more converged on Tuesday with the news that Kevel ...

New Super Bowl commercials take AI from a hidden force to an everyday tool, yet the shortcomings and inconsistencies were hard to ignore.