Jimmie Johnson faces added pressure in his Daytona 500 return due to a high-profile promotional collaboration with Shaquille ...

This year for the Daytona 500, Jimmie Johnson has a special Carvana paint scheme designed by the one and only Shaq. Working with Shaquille O’Neal, Johnson might have one of the most unique cars on the ...

What happens when a seven-time NASCAR champ and a basketball Hall of Famer settle their playful online banter with a friendly wager? In this case, one ...

William Byron Lands Massive 2025 Sponsorship Deal with Raptor Tools and Axalta, securing support for 18 races. How will this impact his NASCAR season?

Tyler Reddick is running a special paint scheme at the NASCAR Clash, repping his 23XI Racing boss, Michael Jordan. Here's the meaning behind it.

NBA legend Shaquille O'Neal will add NASCAR designer to his extensive resume of work beyond basketball, as he will design the ...

The season-opening NASCAR Cup Series exhibition race will star 23 drivers in a 200-lap feature event on Sunday at 8 p.m. ET ...

Seven-time most popular driver and 2020 NASCAR Cup Series Champion, Chase Elliott, unveiled a new paint scheme on Tuesday.

Mandatory Credit: Mark J. Rebilas-Imagn Images Michael Jordan’s 23XI Racing geared up for the 2025 NASCAR Cup Series season-opener at the Bowman Gray Stadium with a paint scheme reveal for the #45 ...

For the Daytona 500, Kaulig Racing is debuting a brand new sponsor with Grizzly Nicotine Pouches on the No. 10 Chevy of Ty Dillon. These nicotine pouch sponsors are starting to focus their marketing ...

The partnership with Dover Motor Speedway comes after Autotrader's successful sponsorship of the NASCAR Cup Series race at Texas Motor Speedway every season since 2020. This collaboration allows ...