The internet is both an opportunity and a risk for brands today. While it offers a global platform to showcase your products ...

Brand Keys, in compiling its 28th Annual Customer Loyalty Engagement Index, found that loyalty is more complex today, just as the consumer, the marketplace and marketing have become more complex. But ...

For organizations getting started with AI-driven personalization for your internal brand, here are some key steps to ensure ...

Labels showing at the Salon International de la Lingerie in Paris are reinforcing brand DNA and homing in on merchandising to boost sales.

Q4 2024 Earnings Call Transcript February 7, 2025 Newell Brands Inc. misses on earnings expectations. Reported EPS is ...

In addition, Cotopaxi founder Stephan Jacob, who held the COO/CTO role for the past 10 years is transitioning into a Chief ...

In an AI-driven working world, your digital presence and professional identity are crucial. Learn how to build a personal ...

Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall profitability.

The BJP is set to win a decisive majority in the 70-member Delhi Assembly against the Aam Aadmi Party led by Arvind Kejriwal.

The TCL Q6 and Hisense A7N are two really great 4K models for under $500. Both picks feature 4K resolution, HDMI 2.0, and 60 ...

Diageo PLC (DEO) reports robust performance in key markets, while navigating economic headwinds and strategic investments.