Brand Keys, in compiling its 28th Annual Customer Loyalty Engagement Index, found that loyalty is more complex today, just as the consumer, the marketplace and marketing have become more complex. But ...

For organizations getting started with AI-driven personalization for your internal brand, here are some key steps to ensure ...

Q4 2024 Earnings Call Transcript February 7, 2025 Newell Brands Inc. misses on earnings expectations. Reported EPS is ...

In addition, Cotopaxi founder Stephan Jacob, who held the COO/CTO role for the past 10 years is transitioning into a Chief ...

A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

The BJP is set to win a decisive majority in the 70-member Delhi Assembly against the Aam Aadmi Party led by Arvind Kejriwal.

Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall profitability.

Diageo PLC (DEO) reports robust performance in key markets, while navigating economic headwinds and strategic investments.

Mazda is returning to the electric SUV market with a new model, aiming to outpace the smaller and less capable MX-30 in sales ...

Alicia Keys arrived at the 2025 Grammy Awards with a glowing makeup routine that's easy to recreate at home. Read on for the full breakdown.

IKEA is a brand that's popular for its flat-packed furniture, savvy storage solutions and minimalist way of furnishing your ...

The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...