"Why not turn that classic 'Case of the Mondays' into a literal case of Coors Light" for fans of the losing Super Bowl team?

The brand said "the time is right" for its national Super Bowl debut, following the introduction of its Duracell Scientist ...

Instead of a Cologuard version of the Sinatra standard, spots reference "Game of Thrones" and "Real Housewives." ...

Sports made up 26.4% of all broadcast viewing time in the third quarter of 2024, with the Summer Olympics and the NFL.

"To just really manifest that connection in people's minds and to hopefully alter the phenomenon -- at least temporarily -- ...

What's the biggest challenge you've ever faced? For JPMorgan Chase's Annie Stickney, it came four years ago when she was ...

New Street Research estimates 56% of Netflix's 2025 results will come from the U.S. and Canada, to $1.8 billion - up from ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

The tech companies join many other organizations that have given money such as Snap, Disney, Paramount, Comcast and NBCUniversal, Amazon and Netflix.

The former Arkansas governor's attempt to amend his lawsuit over fake ads by adding new allegations is untimely, the company argues.

The political media map expanded radically in 2024 and may have reshuffled media strategy for good. From podcasting to TikTok wars, paid creator media to influencer/journalists, campaigns finally ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...