Articles written by Eshu Sharma ...

The PR firm surveyed more than 33,000 people in dozens of countries for the 25th edition of its annual report, which debuts ...

The new postproduction hub redefines cinematic standards, offering select advertising collaborations with a focus on ...

He added that collaboration and innovation are driving this sector amid government-led reforms tackling industry challenges.

Our weekly roundup of the latest appointments and account wins from OMD India, IndiGo and many more.

The PR firm surveyed more than 33,000 people in dozens of countries for the 25th edition of its annual report, which debuts ahead of the World Economic Forum in Davos.

The company teases Galaxy Unpacked 2025 with stunning AI-powered holograms, turning the city into a futuristic spectacle of ...

India's social media advertising segment stands at a crossroads, with Meta introducing a major change to its content moderation policies. Facebook (Meta’s previous name) had introduced its ...

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AI-powered enterprise video solutions provider AiVANTA and AI-led content automation and avatar technology provider UnScript have signed a partnership deal to offer AI-driven video solutions for ...

In a move that has reignited the ‘future of work’ debate, global advertising major WPP announced that starting April 2025, employees would be required to spend at least four days a week in the office.