WFAE3d
Elon Musk's X sues Lego, Nestlé and more brands, accusing them of advertising boycott
The suit, which was filed last year in a federal court in Texas, initially targeted the boycott organizer, the World Federation of Advertisers, along with companies including CVS and video ...
Benzinga.com4d
Elon Musk's X Bolsters Antitrust Lawsuit With Additional Advertisers
High stakes for digital ad industry as X's case challenges major advertisers' collective bargaining power. The World Federation of Advertisers (WFA), CVS Health, Mars, Ørsted, and Twitch are also ...
Yahoo Finance2d
X expands lawsuit over advertiser ‘boycott’ to include Lego, Nestlé, Pinterest, and others
The company formerly known as Twitter first filed the lawsuit against the World Federation of Advertisers and its brand safety initiative the Global Alliance of Responsible Media in August 2024.
New York Post2d
Major brands Nestle, Tyson, Shell, and Colgate added to X lawsuit alleging multi-billion-dollar plot to withhold ad revenue
The suit alleges the brands partook in a World Federation of Advertisers-coordinated (WFA) boycott of X that violated antitrust laws. Christopher Sadowski Some companies have been returning to X ...
Best Media2d
Musk's X escalates legal battle, adds Nestlé, Colgate, Shell, and others to ad-boycott suit
Initially filed last year, the lawsuit targeted the World Federation of Advertisers (WFA) and several companies including CVS Health and Twitch, alleging an illegal conspiracy to withhold ...