Watch Iconic Mascots (Pillsbury Doughboy! Old Spice Guy!) Team Up in Instacart's 2025 Super Bowl Commercial
Instacart is celebrating the Super Bowl with a week of free game-day snacks. The week kicks off with free Pillsbury crescent ...
Chester Cheetah Will Work With the Kool Aid Man, For a Price: How to Squeeze Ad Icons Into a Single Super Bowl Spot
Instacart's Super Bowl commercial hinges on celebrities who are extremely tough to manage: mascots from Procter & Gamble, ...
Super Bowl commercials rely on comedy and nostalgia to avoid potential missteps
Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America ...
Aliens, sloths and silliness: Super Bowl ads offer laughs, celebs and surprises to win over viewers
A frenzied mix of silliness and celebrities is hitting the airwaves and the internet, and that means one thing: it is Super Bowl ad time again.Veteran advertisers are using tried-and-true tactics like ...
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Yes, You Can Hear Him Now: Verizon’s ‘Test Man’ Returns After Long Absence
“Test Man” became a marketing success for Verizon ... like the Green Giant or Pillsbury Doughboy, and the idea of paying him to not work for rivals may not have occurred to executives at ...
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Instacart Delivers Its First-Ever Super Bowl Ad, with Help from a Few Iconic MVPs
Green Giant, Mr. Clean, and The Pillsbury Doughboy™ run through the streets to join the others, and the Energizer Bunny and The Kool-Aid Man soon burst onto the scene. Finally, the Old Spice Guy ...