When you take the time to track and analyze your video marketing performance, you gain more than just numbers—you gain ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

Product videos have become a game-changer. They don’t just showcase your products—they drive results. Videos are no longer ...

From deals and omnichannel marketing to gamification and promotional offers, here are several proven customer retention ...

The plant-based beverage brand teamed with actor Chris O’Dowd for a collection of positive affirmations and its latest campaign.

A new Google Ads Demand Gen Ads video enhancement will let you automatically create short-form videos from existing video ads ...

Many brands would like to do more influencer marketing but get tripped up at one of the earliest stages of an influencer campaign: Finding influencers. This ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

Experts say that brands that communicate directly with their audience always work well. And who better to lead that effort ...

Some of the brightest minds in marketing and advertisement met at the Palace Cafe in New Orleans for the USA TODAY Ad Meter ...

Discover cutting-edge digital marketing strategies that have been successfully implemented by industry leaders. This article ...

Discover essential tips and strategies for TikTok affiliate marketing. Whether you’re a creator or a brand, learn how to join or start an affiliate program on TikTok.