Gloves Came Off at IMSA Rolex 24 at Daytona and the Result Was Strong Ratings
Unusual shows of passion, non-traditional viewing platforms added up to a winning Rolex 24 for the glass offices at IMSA.
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IMSA season preview airs this Saturday on NBC
Story by IMSA Wire Service • 1w N BC Sports is set to preview the 2025 IMSA WeatherTech SportsCar Championship with a special one-hour show, set for Saturday, Jan. 4 at 3pm ET on NBC and Peacock.