Running a direct-to-consumer (D2C) business can feel overwhelming. Many struggle with getting products to customers quickly and accurately. Late shipments or incorrect orders often frustrate both ...

New DTC platforms like LillyDirect and PfizerForAll are triggering a paradigm shift in how pharma companies connect with patients.

More and more direct-to-consumer brands are opening stores. A specific example of the growth in DTC stores is the jewelry sector. From January 2019 through January 2023, Blue Nile, Brilliant Earth ...

Direct-to-consumer brands have been heralded as disruptors ... After years of prioritizing digital advertising, for example, ice-cream brand Halo Top launched its first TV campaign last month.

This service will be a package of our existing content on our existing brands targeted to consumers that are not currently in ...

Here are 12 direct-to-consumer kitchen companies worth checking ... comes across clearly in its products' thoughtful details. For example, the brand's apron has hidden potholders in the bottom ...

Rangan, V. Kasturi, Daniel Corsten, Matt Higgins, and Leonard A. Schlesinger. "How Direct-to-Consumer Brands Can Continue to Grow." Harvard Business Review 99, no. 6 (November–December 2021): 101–109.

In the wake of the dissolution of Venu Sports, Fox Corp. chief Lachlan Murdoch announced Tuesday that the company would be ...