Overall, this will be the third Super Bowl that the Bay Area has hosted. Super Bowl XIX between the San Francisco 49ers and ...

New Orleans artist Tahj Williams used to stitch the Super Bowl logo and theme art in her sewing room, and now her creation is ...

The NFL logo and theme art for Super Bowl LIX features beadwork from Tahj Williams, a queen of the Golden Eagles Mardi Gras ...

When the Kansas City Chiefs and Philadelphia Eagles square off on Sunday, it'll mark the fourth straight season in which the ...

The NFL generates billions annually as a business entity while all branding activities occur with deliberate purpose. The intentional or unintentional choice of colors in the Super Bowl logo ...

Every year, the NFL releases its Super Bowl logo a year ahead of the game ... Whether the NFL is planting subtle hints or if this is all just an uncanny coincidence remains up for debate.

Unlike past Super Bowl logos that followed a standardized template with minimal local influence, the NFL and a local New Orleans artist collaborated to create this year’s logo. Here is ...

The logo, with its red and green design, hinted at fans all season long that they would indeed go head to head. They indeed did, and we witnessed one of the most amazing NFL spectacles in history ...

After utilizing unique logos for Super Bowls I through XLIV, the NFL made a switch to a cookie ... that represents what this whole thing is all about. It's well done,” Bill Lively, the president ...