File this under the list of things you noticed once and never thought about again: Ever wonder what the lines on the side of your to-go Starbucks cup are for?

The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...

“Interconnected dots evoke glowing holiday lights and moments of enjoying coffee together,” Starbucks said. The design for Joyful Connection was created based on the sight of coffee roasting ...