As Earnhardt's long-time employer Richard Childress tells it, General Motors wanted the Man in Black to race in blue.

The only color I'm tiring of right now is the new "rally" blue you see on every sport tuner on the block. It seems there is a very large business behind car paint. That's not a big surprise since ...

The iconic No. 3 Chevy driven by Dale Earnhardt is remembered for its black and white paint scheme, but GM initially wanted ...