Hundreds of college football players have signed group licensing agreements for their likeness to be used on video games in what is expected to be the single largest commercial deal in the industry’s history,

A new company's push to represent the elite athletes of college football may force EA's next game, EA College Football 26, to significantly increase its payouts.

For the first time in college football history, amateur players are able to legally put money in their pockets thanks to the innovative NIL rules introduced to